Company at a glance
GMS Hutter GmbH & Co KGDevelops felixUnity and additional software solutions for operational workflows.
SalzburgHeadquarters and product development in Austria.
Since 1980The felix product line has its roots in hospitality software.
Ulrich and Heinrich HutterManagement of GMS Softwaremanufaktur.
Press inquiry

We are
happy to talk.

For interviews, background conversations, image material or information about felixUnity and GMS please write to us with topic, publication and preferred date.

In the media

Recent coverage
and conversations.

Springer Professional, interview with Ulrich Hutter

"We already use many agents in development"

Ulrich Hutter interviewed by Springer Professional (Business IT + Informatics) on the practical use of AI agents in software development and how classic engineering teams reposition themselves as AI-native.

Read the interview (German)
IT-Matchmaker News, guest article by Ulrich Hutter

Business software in transition: what AI agents change

Guest article by Ulrich Hutter: why classic business applications are disappearing as a stand-alone software category and users will state goals instead of navigating menus.

Read the article (German)
DigDeep Podcast episode 164 featuring Ulrich Hutter

SaaSocalypse now, is AI eating the software business?

Ulrich Hutter as a guest on the DigDeep Podcast: how AI-native software development is destabilising entire SaaS business models such as Salesforce or SAP, and how GMS answers with felixUnity.

Listen to the podcast (German)
MeinBezirk feature: AI will not replace people

AI will not replace people, but it will replace those who don't use it

Ulrich Hutter in conversation with MeinBezirk Salzburg about the sensible use of AI and the responsibility that stays with people.

Read the article (German)
SalzburgLive: digital hospitality and AI in gastronomy

Digital hospitality and AI in gastronomy

Recap of the GMS IT-Summit 2026: Ulrich and Heinrich Hutter on efficiency through AI while keeping hospitality human.

Read the article (German)
MeinBezirk feature: Salzburg between tradition and algorithm

Salzburg between tradition and algorithm

A feature on technology, entrepreneurship and the role of AI in the regional business landscape.

Read the article (German)
Gault&Millau: Digital hospitality with attitude

Digital hospitality with attitude

GMS becomes partner of the Gault&Millau Newcomer of the Year 2026. Ulrich Hutter on keeping hospitality human without ignoring automation.

Read the article (German)
Prost Magazin: GMS IT-Summit 2024 in Salzburg

GMS looks back on a successful IT-Summit 2024

Recap of the GMS IT-Summit 2024 in Salzburg, hosted by Ulrich and Heinrich Hutter, AI, automation and the guest journey.

Read the article (German)
Leadersnet: IT Summit 2024

IT Summit 2024: digital trends in tourism and healthcare

Coverage of the GMS IT-Summit in Salzburg with Ulrich and Heinrich Hutter, under the theme "Digital Dynamics".

Read the article (German)
Salzburger Nachrichten: 20 years of GMS

Twenty years, one solution

Portrait of the Hutter brothers on the 20th anniversary of GMS: software for hospitality, gastronomy and clinics, tested in their own hotel and restaurant.

Read the article (German)
Historical newspaper article, felix in Computerwoche

felix in Computerwoche: Computers in hotels – "Felix" for happy guests

A year after launch, Computerwoche presents felix as one of the first software packages for hospitality. The origin story behind felixUnity.

Read the article
Historical newspaper article, Faktotum für den Hotelier

Felix, factotum for the hotelier

The first introduction of felix in Computerwoche: Team 80 and Software Institut Rickert bring the first comprehensive hospitality software to market.

Read the article