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Privacy policy

How we handle personal data on felixunity.ai.

1. Controller

GMS Hutter GmbH & Co KG, Münchner Bundesstraße 110, A-5020 Salzburg, Austria
Phone: +43 662 230 978 · Email: office@felixunity.ai
Companies register: FN 172325 w, Regional Court of Salzburg (Landesgericht Salzburg) · VAT ID: ATU48268208

Data protection contact: Walter Holitzky, Data Protection Officer, tel. +43 662 230 978, dsgvo@gms.info

2. Principles

GMS takes the protection of your personal data seriously. We treat your personal data as confidential and in accordance with statutory data protection rules and this privacy policy. Use of this website is generally possible without providing personal data. Where personal data is collected, this is always done on a voluntary basis. This data is not passed on to third parties without your express consent. Please note that data transmission over the internet can have security gaps; complete protection against third-party access cannot be guaranteed.

3. Server log files

The provider of these pages automatically collects and stores information in server log files that your browser transmits automatically: browser type and version, operating system in use, referrer URL, host name of the accessing computer, time of the server request and IP address. This data cannot be attributed to specific individuals and is not combined with other data sources. The legal basis is our legitimate interest in the secure operation of the website (Art. 6(1)(f) GDPR).

This website is hosted by Cloudflare, Inc., 101 Townsend Street, San Francisco, CA 94107, USA. Delivery takes place via the global Cloudflare network, with EU data processing under a data processing addendum. A data processing agreement is in place.

Fonts, scripts and all other parts of this website are delivered from our own server. There is no connection to Google Fonts or comparable font services.

4. Contact and appointment forms

When you contact us via a form on this website, we process the data you provide in order to handle your enquiry and any follow-up questions. Depending on the form, we collect: name, hotel or group, email address, phone number, role, size of operation, optionally the business address, your free-text description of the workflow you are looking for, and technical information about the source of the enquiry (page called up, campaign parameters, timestamp).

The legal basis is your consent (Art. 6(1)(a) GDPR) and the performance of pre-contractual measures (Art. 6(1)(b) GDPR). You can withdraw your consent at any time by informal notice to office@felixunity.ai.

Your details are sent by email to our team and stored in a database of our hosting provider Cloudflare (see section 3) so that sales and marketing can process them. Emails are sent by the service provider Resend (Resend, Inc., USA) as processor. Information on the safeguards for transfers to third countries is available on request at dsgvo@gms.info.

For further processing we transfer your details into our customer relationship system, Zoho CRM. Provider: Zoho Corporation B.V., Beneluxlaan 4B, 3527 HT Utrecht, Netherlands. Data processing takes place in the EU data centre in Amsterdam. A data processing agreement is in place.

We store your details for as long as is necessary to handle your enquiry and the business relationship that follows, at most until you withdraw your consent or ask us to delete them. Statutory retention obligations remain unaffected.

Protection against abuse (Cloudflare Turnstile). Our forms are protected against automated abuse by Cloudflare Turnstile. As soon as you click into or fill in a form, your browser loads a script from challenges.cloudflare.com. Technical data such as your IP address and browser and device details are transmitted to Cloudflare (see section 3) and evaluated. The legal basis is our legitimate interest in secure forms (Art. 6(1)(f) GDPR). As long as you do not use a form, this connection is not established.

Confirmation email and removal

After you send a form, we send an automatic confirmation to the email address you entered, saying that your enquiry has arrived and that you will receive a reply. The text is always the same and contains none of your details. The legal basis is the performance of pre-contractual measures (Art. 6(1)(b) GDPR) and our legitimate interest in confirming that enquiries arrived and in recognising entries with other people's addresses (Art. 6(1)(f) GDPR). The email is sent through Resend, like the notification to our team (see above). We send at most one confirmation to the same address within ten minutes.

If someone entered your email address and you did not send an enquiry, you can remove yourself through the link in the confirmation email: one click on the button on the "Remove me" page is enough, as is the unsubscribe function of your email program. We then delete all enquiries stored for your email address through the forms on this website. Our team receives a notice of the removal with your email address so that nobody contacts you. The link contains your email address and a signature that proves its authenticity. You can also ask for deletion at any time by informal notice to office@felixunity.ai.

Newsletter

We do not currently offer a release notes newsletter; there is no sign-up on the website. If you subscribed earlier, you can withdraw your consent (Art. 6(1)(a) GDPR, Section 174 of the Austrian Telecommunications Act 2021) at any time by informal notice to office@felixunity.ai; we will then remove your email address from the mailing list.

5. Cookies and consent

This website uses technically necessary cookies that are required for secure operation. Cookies for analytics and for embedded media are only set after your express consent. Your choice is stored locally in your browser (entry "fx-consent" in local storage) and we ask again after 12 months at the latest. You can change or withdraw it at any time via the "Cookie settings" link in the footer.

CategoryPurposeLegal basisRetention period
NecessarySecurity, core functions, storage of your cookie choice, form protection (Cloudflare Turnstile)Art. 6(1)(f) GDPRSession up to 12 months
AnalyticsReach measurement (Google Analytics)Art. 6(1)(a) GDPRUp to 24 months
Company recognitionRecognition of visiting companies (Leadinfo), no cookiesArt. 6(1)(f) GDPRIn accordance with Leadinfo's terms, see section 6
MediaEmbedded content (YouTube, Instagram, Spotify)Art. 6(1)(a) GDPRProvider-defined, see their privacy policies

6. Web analytics

On felixunity.ai we use Google Analytics 4 (measurement ID G-85LELGHG29) to evaluate the use of the website statistically and to derive improvements from it. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter "Google"). A data processing agreement with Google is in place.

Google Analytics 4 is only loaded after your consent in the cookie category "Analytics". Without consent, no data is sent to Google. If you withdraw your consent, measurement stops immediately. The legal basis is Art. 6(1)(a) GDPR and Section 165(3) of the Austrian Telecommunications Act 2021.

Processed data: truncated IP address (IP anonymisation is on by default in GA4), device and browser type, operating system, referrer URL, time and duration of the visit, and interactions on the site. No merging with other Google accounts takes place. Data is stored for 14 months and deleted automatically after that.

Google also processes data in the United States. The legal basis for the third-country transfer is the EU-US Data Privacy Framework (EU Commission decision of 10 July 2023); Google Ireland Limited is listed as certified at dataprivacyframework.gov.

Objection and opt-out. You can withdraw your consent at any time via the Cookie settings link in the footer. Google additionally provides a browser add-on at tools.google.com/dlpage/gaoptout that blocks Google Analytics collection in general. Further information on data protection in Google Analytics: support.google.com/analytics/answer/6004245.

Company visit recognition: Leadinfo

We also use Leadinfo to recognise which companies visit our website. Leadinfo matches the IP address of the visit to a company and provides us with information about that company. The following details are based on a measurement of the script as actually delivered.

Provider: Leadinfo B.V., Rotterdam, the Netherlands.

Data categories: IP address and the company derived from it; page address, page title, referrer URL and time; browser and device details (language, screen resolution); an identifier calculated from device and browser characteristics that changes daily and serves recognition within one day. If you enter an email address in a form on this website, the script transmits it when you leave the field, even without submitting: the domain in full and the part before the @ sign shortened and obscured.

Storage on your device: In our measurement, Leadinfo set no cookies and no entries in local storage.

Use: We use Leadinfo solely to recognise companies, not to identify individual persons. The provider's person-related additional features are not enabled for our account.

Legal basis and objection: Leadinfo is loaded without consent. The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest is to recognise which companies are interested in felixUnity. Leadinfo sets no cookies and stores nothing in the local storage of your device. You can object to the processing at any time with effect for the future (Art. 21 GDPR), informally by email to office@felixunity.ai.

Recipients and transfer: Leadinfo B.V. as processor; servers cdn.leadinfo.net, collector.leadinfo.net, collector4.leadinfo.net, api.leadinfo.com. The provider is based in the European Union.

Retention: in accordance with Leadinfo's terms under the data processing agreement concluded with the provider.

7. Embedded content (YouTube, Instagram, Spotify)

This website embeds content from YouTube (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland), Instagram (Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland) and Spotify (Spotify AB, Regeringsgatan 19, 111 53 Stockholm, Sweden). This content is only loaded once you actively start it. Until then, only a locally delivered preview image or a placeholder is displayed and no connection to the providers' servers is established. Your consent to the "Media" category only removes the notice before the start. Once content starts, the providers process usage data including your IP address and may use cookies or similar technologies. The legal basis is your consent given by starting it (Art. 6(1)(a) GDPR, Section 165(3) of the Austrian Telecommunications Act 2021). Further information: policies.google.com/privacy, privacycenter.instagram.com/policy, spotify.com/legal/privacy-policy.

8. Chat with felix

You can open a chat via the "Talk with felix" button. Its content is provided by a GMS server of our own (felixunityai-ibutler.gms.info). A connection to this server only exists once you open the chat or approach the chat button (mouse pointer, tap or keyboard focus). Your inputs are processed there in order to answer your questions. Artificial intelligence is used for this, and the chat tells you so. Please do not enter any sensitive personal data.

The legal basis is our legitimate interest in answering your questions (Art. 6(1)(f) GDPR) and, for specific enquiries about an offer, the performance of pre-contractual measures (Art. 6(1)(b) GDPR). Information on the AI service providers used and on the retention period is available on request at dsgvo@gms.info.

9. Guest data in the felixUnity software

This privacy policy applies to the felixunity.ai website. For the processing of guest data inside the felixUnity software, the respective hotel is the controller; GMS acts as processor. Guest data is stored and processed in the European Union and is not used to train AI models.

Details, the data processing agreement, the subprocessors used and the server locations are available on request at dsgvo@gms.info.

10. Your rights

You have the right to information, rectification, erasure, restriction of processing, data portability and objection. To exercise these rights, please contact office@felixunity.ai. You also have the right to lodge a complaint with the Austrian Data Protection Authority (Datenschutzbehörde, Barichgasse 40 to 42, 1030 Vienna, dsb.gv.at).

11. Social-media presence

We maintain an online presence on social networks in order to communicate with users, interested parties and customers. When you access these networks, the terms of use and data processing policies of the respective operators apply.

  • LinkedIn: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. Privacy
  • Facebook: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland. Privacy
  • Instagram: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland. Privacy
  • YouTube: Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland. Privacy

As of: 12 November 2026

felixUnity

AI-native hospitality software from GMS.

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Cookies on felixunity.ai

We only set the cookies the website needs to work. We load reach measurement with Google Analytics only once you agree. Company identification with Leadinfo runs without cookies and without consent; you can object at any time by email to office@felixunity.ai. Embedded content from YouTube, Instagram and Spotify only starts after your click. You can change or withdraw your choice at any time; we ask again after 12 months. Details in the privacy policy.